Communications Officer

Key and Critical Responsibilities

<b><u>DUTIES AND RESPONSIBILITIES:</u></b><div><br></div><div><b>Strategy and Measurement</b></div><div><br></div><div>Assists in tracking developments in the Ministry's/Department's sector nationally and globally.</div><div>Participates in the design, organization and implementation of a creative and effective Marketing/Communications Strategy, including content management for the Ministry's/Department's digital media and that it is adequately integrated into the Ministry's/Department's Operations.</div><div>Participates in the preparation and execution of programmes geared towards educating and informing the Public.</div><div>Conducts research and utilizes other data to analyze and evaluate information to prepare policy documents, briefs, working papers and presentations.</div><div>Assists with relevant research, including but not limited to the conduct of interviews to determine the success and outreach of Information Programmes and initiates corrective action as appropriate.</div><div>Assists in identifying stakeholders' needs and proposes relevant engagement strategies.</div><div>Liaises with Media Services to monitor print and electronic media to keep the Ministry/Department informed of developments within the Communications environment.</div><div>Interprets HR policies and procedures to assist clients with queries and concerns.</div><div>Prepares communications reports, Cabinet/Ministerial Notes, internal notes and other documents.</div><div><br></div><div><br></div><div><b>Product and Events</b></div><div><br></div><div>Develops and implements marketing, media placement and distribution strategies for the Ministry/Department.</div><div>Assists in the production of literature formats such as booklets, posters, and brochures for public outreach and sensitization.</div><div>Assists in the development of information and activities such as health and wellness, safety awareness and other cultural and workplace-enhancing projects.</div><div>Performs day-to-day management of the intranet site through the use of a Content Management System, including design, content and technical functions, to ensure that it is useful for staff and that content is up-to-date, accurate and consistent with the Brand Identity Guide.</div><div>Develops and manages internal communication activities involving, engaging, and informing all employees, utilizing appropriate communication tools.</div><div>Prepares, develops, writes, and edits content for the intranet, staff newsletter, team briefings, noticeboards, and other internal communications channels, as well as for project briefs.</div><div>Maintains and regularly updates a detailed calendar of events for the Ministry/Department.</div><div><br></div><div><br></div><div><b>Media and Advertising</b></div><div><br></div><div>Develops a Media Strategy for each announcement, launch or significant media event.</div><div>Organizes and manages press, radio, and television interviews.</div><div>Writes a variety of communications (e.g. press releases, personal interest stories, newsletters, etc.) for the purpose of keeping the media and public informed of the activities of the Ministry/Department.</div><div>Coordinates collateral completion, printing, and distribution to selected media representatives.</div><div>Drafts appropriate responses to adverse publicity.</div><div>Undertakes research on current digital media technology and marketing and communications trends to improve Ministry/Department communications.</div><div>Monitors national, regional, and international news to identify evolving trends and opinions which may impact the work of the Ministry/Department.</div><div>Monitors media scanning databases and redirects any issues to the relevant authorities.</div><div>Provides media summaries and alerts on breaking news.</div><div><br></div><div><br></div><div><b>Stakeholder Engagement</b></div><div><br></div><div>Performs protocol duties for the Ministry/Department in accordance with established standards to ensure appropriate etiquette is used in interactions with individuals such as dignitaries and officials.</div><div>Assists in identifying stakeholders' needs and proposes relevant engagement strategies.</div><div>Contributes to the implementation of stakeholder engagement strategies including citizen engagement and events management.</div><div>Develops, manages, and controls procedures for all internal and external correspondence.</div><div>Researches and assembles information for members of the public.</div><div>Distributes relevant educational material on the activities of the Ministry/Department.</div><div>Creates and updates a database/directory of stakeholders contact information, profiles and services.</div><div>Performs other related duties as required.</div>