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Job Description

The incumbent is required to contribute to the achievement of the communications targets of the Ministry and assist in monitoring their implementation. Duties include coordinating media relations strategies, producing and disseminating materials for communicating information about the Ministry and its services; coordinating the content of the intranet or external website and the production of a quarterly newsletter; disseminating reports and publications; and maintain an updated database of contacts and an effective communication system within the Ministry. Depending on work assignment, the incumbent will be required to perform duties in one or more of the Communications functional areas.<o:p></o:p>

Key and Critical Responsibilities

Strategy and Measurement<o:p></o:p> <ul><li style="text-align: justify;">Assists in tracking developments in the Ministry/Departments sector nationally and globally.<o:p></o:p></li><li style="margin: 0.75pt 3.05pt 0.0001pt 0in; text-align: justify;">Participates in the design, organisation and implementation of a creative and effective Marketing/Communications Strategy, including content management for the Ministry/Departments digital media and that it is adequately integrated into the Ministry/Departments Operations.<o:p></o:p></li><li style="margin: 1.7pt 3.5pt 0.0001pt 0in;">Participates in the preparation and execution of programmes geared towards educating and informing the Public.<o:p></o:p></li><li style="margin: 1.6pt 3.25pt 0.0001pt 0in; line-height: 100%;">Conducts research and utilizes other data to analyse and evaluate information to prepare policy documents, briefs, working papers and presentations.<o:p></o:p></li><li style="margin: 1.5pt 3.5pt 0.0001pt 0in;">Assists with relevant research, including but not limited to the conduct of interviews to determine the success and outreach of Information Programmes and initiates corrective action as appropriate.<o:p></o:p></li><li style="margin-top: 0.05in;">Assists in identifying stakeholders' needs and proposes relevant engagement strategies.<o:p></o:p></li><li style="margin: 1.7pt 3.55pt 0.0001pt 0in; line-height: 100%;">Liaises with Media Services to monitor print and electronic media to keep the Ministry/Department informed of developments within the Communications environment.<o:p></o:p></li><li style="margin-top: 3.4pt;">Interprets HR policies and procedures to assist clients with queries and concerns.<o:p></o:p></li><li style="text-align: justify;">Prepares communications reports, Cabinet/Ministerial Notes, internal notes and other documents.<o:p></o:p></li></ul> &nbsp; Product and Events<o:p></o:p> <ul><li style="margin: 1.1pt 3.3pt 0.0001pt 0in; text-align: justify; line-height: 100%;">Develops and implements marketing, media placement and distribution strategies for the Ministry/Department.<o:p></o:p></li><li style="margin: 3.45pt 3.05pt 0.0001pt 0in; text-align: justify;">Assists in the production of literature formats such as booklets, posters, and brochures for public outreach and sensitisation.<o:p></o:p></li><li style="margin: 4.7pt 3.1pt 0.0001pt 0in; text-align: justify; line-height: 98%;">Assists in the development of information and activities such as health and wellness, safety awareness and other cultural and workplace-enhancing projects.<o:p></o:p></li><li style="margin: 1.65pt 3pt 0.0001pt 0in; text-align: justify;">Performs day-to-day management of the intranet site through the use of a Content Management System, including design, content and technical functions, to ensure that it is useful for staff and that content is up-to-date, accurate and consistent with the Brand Identity Guide.<o:p></o:p></li><li style="margin-right: 2.9pt; line-height: 100%;">Develops and manages internal communication activities involving, engaging, and informing all employees, utilising appropriate communication tools.<o:p></o:p></li><li style="margin: 1.35pt 3.1pt 0.0001pt 0in; line-height: 105%;">Prepares, develops, writes, and edits content for the intranet, staff newsletter, team briefings, noticeboards, and other internal communications channels, as well as for project briefs.<o:p></o:p></li><li style="text-align: justify;">Maintains and regularly updates a detailed calendar of events for the Ministry/Department.<o:p></o:p></li></ul> Media and Advertising<o:p></o:p> <ul><li style="margin-top: 1.7pt; text-align: justify;">Develops a Media Strategy for each announcement, launch or significant media event.<o:p></o:p></li><li style="margin-top: 2.65pt; text-align: justify;">Organises and manages press, radio, and television interviews.<o:p></o:p></li><li style="margin: 0.5pt 2.9pt 0.0001pt 0in; text-align: justify; line-height: 100%;">Writes a variety of communications (e.g. press releases, personal interest stories, newsletters, etc.) for the purpose of keeping the media and public informed of the activities of the Ministry/Department.<o:p></o:p></li><li style="margin-top: 3.5pt; text-align: justify;">Coordinates collateral completion, printing, and distribution to selected media representatives.<o:p></o:p></li><li style="margin-top: 4.45pt; text-align: justify;">Drafts appropriate responses to adverse publicity.<o:p></o:p></li><li style="margin: 3.7pt 3.15pt 0.0001pt 0in;">Undertakes research on current digital media technology and marketing and communications trends to improve Ministry/Department communications.<o:p></o:p></li><li style="margin: 1.85pt 2.95pt 0.0001pt 0in; line-height: 98%;">Monitors national, regional, and international news to identify evolving trends and opinions which may impact the work of the Ministry/Department.<o:p></o:p></li><li style="margin-top: 3.65pt;">Monitors media scanning databases and redirects any issues to the relevant authorities.<o:p></o:p></li><li style="margin-top: 3.65pt;">Provides media summaries and alerts on breaking news.<o:p></o:p></li></ul> &nbsp;Stakeholder Engagement <ul><li style="margin: 1.6pt 2.9pt 0.0001pt 0in; text-align: justify;">Performs protocol duties for the Ministry/Department in accordance with established standards to ensure appropriate etiquette is used in interactions with individuals such as dignitaries and officials.<o:p></o:p></li><li style="margin-top: 1.45pt;">Assists in identifying stakeholders' needs and proposes relevant engagement strategies.<o:p></o:p></li><li style="margin: 0.65pt 3.3pt 0.0001pt 0in;">Contributes to the implementation of stakeholder engagement strategies including citizen engagement and events management.<o:p></o:p></li><li style="margin-top: 0.75pt;">Develops, manages, and controls procedures for all internal and external correspondence.<o:p></o:p></li><li style="margin-top: 0.6pt;">Researches and assembles information for members of the public.<o:p></o:p></li><li style="margin-top: 0.5pt;">Distributes relevant educational material on the activities of the Ministry/Department.<o:p></o:p></li><li style="margin-top: 0.75pt;">Creates and updates a database/directory of stakeholders contact information, profiles and services.<o:p></o:p></li><li style="margin-top: 3.65pt;">Performs other related duties as required.<o:p></o:p></li></ul>

Key Competencies

<ul><li style="margin: 3.7pt 3.45pt 0.0001pt 0in;">Knowledge of current theories and practices in communications research, planning and strategy, and the role of mass media.<o:p></o:p></li><li style="margin: 4.3pt 3.45pt 0.0001pt 0in;">Knowledge of media issues, social marketing theory and practice, communications strategies and implementation and behavioural sciences.<o:p></o:p></li><li style="margin: 4.6pt 3.45pt 0.0001pt 0in;">Knowledge&nbsp;of&nbsp;marketing,&nbsp;stakeholder&nbsp;engagement,&nbsp;citizen&nbsp;engagement,&nbsp;public relations, advertising, promotion and other communications methods.<o:p></o:p></li><li style="margin-top: 4.3pt;">Knowledge&nbsp;of&nbsp;modern&nbsp;techniques&nbsp;of&nbsp;news&nbsp;gathering&nbsp;and&nbsp;release.<o:p></o:p></li><li style="margin: 3.45pt 3.35pt 0.0001pt 0in;">Knowledge&nbsp;of&nbsp;key&nbsp;Government&nbsp;policies,&nbsp;National&nbsp;Development&nbsp;Strategies,&nbsp;and&nbsp;priorities<o:p></o:p></li><li style="margin-top: 3.55pt;">Some&nbsp;knowledge&nbsp;of&nbsp;the&nbsp;Constitution&nbsp;of&nbsp;The&nbsp;Republic&nbsp;of&nbsp;Trinidad&nbsp;and&nbsp;Tobago;<o:p></o:p></li><li style="margin: 4.55pt 0.05in 0.0001pt 0in;">Some knowledge of the organisational structure of the Government of Trinidad and&nbsp;Tobago.<o:p></o:p></li><li style="margin-top: 4.75pt;">Knowledge&nbsp;of&nbsp;modern&nbsp;techniques&nbsp;of&nbsp;news&nbsp;gathering/event&nbsp;management.<o:p></o:p></li><li style="margin-top: 3.65pt;">Knowledge&nbsp;of&nbsp;protocol&nbsp;procedures.<o:p></o:p></li><li style="margin-top: 3.7pt;">Skills&nbsp;in&nbsp;project&nbsp;implementation.<o:p></o:p></li><li style="margin-top: 1.7pt;">Skill&nbsp;in&nbsp;the&nbsp;use&nbsp;of&nbsp;personal&nbsp;computers.<o:p></o:p></li><li style="margin-top: 0.55pt;">Ability&nbsp;to&nbsp;use&nbsp;e-government&nbsp;technology&nbsp;platforms.<o:p></o:p></li><li style="margin-top: 0.75pt;">Ability&nbsp;to&nbsp;use&nbsp;the&nbsp;internet&nbsp;for&nbsp;research&nbsp;purposes.<o:p></o:p></li><li style="margin-top: 0.75pt;">Ability&nbsp;to&nbsp;plan,&nbsp;organize&nbsp;and&nbsp;supervise&nbsp;the&nbsp;work&nbsp;of&nbsp;support&nbsp;staff.<o:p></o:p></li><li style="margin-top: 2.75pt;">Ability&nbsp;to&nbsp;communicate&nbsp;at&nbsp;a&nbsp;high&nbsp;level,&nbsp;both&nbsp;orally&nbsp;and&nbsp;in&nbsp;writing.<o:p></o:p></li><li style="margin: 2.6pt 3.45pt 0.0001pt 0in;">Ability&nbsp;to&nbsp;establish&nbsp;and&nbsp;maintain&nbsp;effective&nbsp;working&nbsp;relationships&nbsp;with&nbsp;colleagues, members of the media and the public.<o:p></o:p></li><li style="margin: 2.6pt 3.45pt 0.0001pt 0in;">Proficiency&nbsp;in&nbsp;the&nbsp;use&nbsp;of&nbsp;Microsoft&nbsp;Office&nbsp;Suite.<o:p></o:p></li></ul> &nbsp;Minimum Experience and Training <ul><li style="text-align: justify;">Minimum of two (2) years experience in Communications or Public Relations, preferably in the Public Sector.</li><li style="margin-top: 3.75pt;">Training as evidenced by a recognised University Degree in Communications Studies or a related discipline.<o:p></o:p></li><li style="margin-top: 3.75pt;">Any suitable combination of experience and training.<o:p></o:p></li></ul>

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